AI Insights · Timothy · January 2022
Top 5 Play Pass Games Performance in Russia Q4 2021
An overview of the top 5 Play Pass games in Russia for Q4 2021, covering their weekly downloads, revenue, and active users.
In the fourth quarter of 2021, the top 5 Play Pass games in Russia exhibited diverse performance trends across LEGO® DUPLO® WORLD, Northgard, Hungry Shark Evolution, Pixel Art － Color by Number, and Sea Battle 2. Data from Sensor Tower provides insights into their weekly downloads, revenue, and active user metrics.
LEGO® DUPLO® WORLD saw a significant fluctuation in weekly downloads, peaking at 60.7K in mid-November and then declining to 5K by the end of December. Weekly revenue remained relatively stable, with a peak of approximately $2.6K in late November. Active users also followed a similar trend, peaking at around 112K in late November before dropping to 47.7K by the end of the quarter.
Northgard experienced a steady pattern in both downloads and revenue. Weekly downloads were mostly below 300, with a slight increase to 373 in early December. Revenue showed a peak of about $1.7K in early November, followed by a consistent range around $800 to $1.2K for the rest of the quarter.
Hungry Shark Evolution maintained a stable download rate, with a high of 33.3K in early November and ending the quarter with 32.1K. Revenue varied, peaking at approximately $1.2K in mid-November. Active users started at 115.9K at the beginning of October, saw a dip to 87.1K in late December, and rebounded to 100.6K by the end of the year.
Pixel Art － Color by Number showed a notable peak in weekly downloads, reaching 91.6K in early November before stabilizing around 63K by the end of December. Revenue trends were more volatile, peaking at about $1.1K in late November. Active users started at 587.2K and saw an increase to 738.4K by late October, ending the quarter at approximately 654.7K.
Sea Battle 2 demonstrated a consistent download rate, with weekly downloads peaking at 42K in mid-November and ending the quarter with about 37.2K. Revenue trends showed a peak of approximately $1.3K in late December. Active users remained fairly stable, fluctuating around 110K throughout the quarter.
For more detailed insights and comprehensive data, visit Sensor Tower.
